It's Alive

Rock N’ Roll ain’t dead. It’s Alive!

It’s Alive was spawned from the underbelly of sunny Lake Mary, Florida in 2008. Fronted by the beautifully tortured voice of Zach Webb, songs like «Pieces» represent the band’s desperate clawing to get above the surface. With the pulsating rhythms of guitarist Clay Haywood, the lusty marching beats of drummer Eddie Matta, the scathing bass of the towering Juice Dean and a lush landscape of sound design, It’s Alive! have created their own brand of dreamlike, dark and ominous rock.

Songs like «The Bottom» and «Liar» are peppered with piercing guitars, embedded with bass lines that thump against your insides, and poignant lyrics that don’t beat around the point. The four unique facets of It’s Alive! meld together to create a rock sound that reflects each member’s unique styles, yet showcases their common dissent. It’s Alive! have a simple mission, to make real music with soul and passion. This is not music for puppets with invisible strings; this is the sound of honesty, as ugly as much of it might be.

It’s Alive! are here to say that Rock N’ Roll is alive and well.